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Is your marketing really making you money?

Kararis reads your ads, organic content, search, site and store orders together. Every day it tells you what to change, with the evidence.

Every platform reports its own results. Kararis puts them all next to your store's order records and product margin. Then it ranks its recommendations by importance.

Every platform reports its own results. Kararis puts them all next to your order records.

Write for a demo What happens every day

For agencies and businesses that run their own marketing. From the panel, or from your assistant through MCP.

To check todayExample
The panel's To review list with sample brands: three decisions on campaigns spending without results. The panel's To review list with sample brands: three decisions on campaigns spending without results.
Connected sources
Advertising
Google Ads Meta Ads
Organic social
Instagram Facebook
Search
Search Console
Site and funnel
Google Analytics 4
Store
İkas Shopify HotelRunner

All of your marketing, one chain of evidence

It recommends budget shifts. It shows the search terms and creatives that lose money.

Evidence
Meta counts ₺4,120 more · store records, 14 days
Source
Google Ads · Meta Ads

Example

It shows which content works. It finds where organic and paid posts overlap.

Evidence
3 posts also run as ads · Instagram, 1–14 Oct
Source
Instagram · Facebook

Example

It shows the words people use to find you. It finds demand you have no strong page for.

Evidence
Search Console: 3,400 impressions · no strong page on page one
Source
Search Console

Example

It reads where traffic comes from. It shows the landing page and funnel step where visitors drop off.

Evidence
42% of visitors leave at the checkout step · GA4, 14 days
Source
Google Analytics 4

Example

It shows which products are in demand. It finds the products that lose money in Shopping.

Evidence
Margin −8% · spend and product cost, 1–14 Oct
Source
Demand · cost

Example

It puts each channel's results next to real order and booking records.

Evidence
Store records show 41 orders, platforms count 63 · 7 days
Source
İkas · Shopify · HotelRunner

Example

Example finding · Ads

Platform totals can exceed your sales

Google's and Meta's reports each look right on their own. Next to your store records, their total can exceed your real sales. Kararis makes its budget recommendation with this gap in view.

Example store · 1–14 OctSales revenue

₺25,310 counted above store records

The total Google and Meta count is higher than what the store recorded.

Counted by the platforms₺77,610
Store records₺52,300
Google Ads ₺29,400 Meta Ads ₺48,210 Store

Two interfaces, the same evidence

Panel

For the agency specialist

Every morning they see the recommendations from every channel in order, open the evidence and prepare the client report.

Who uses it: agency specialists and in-house marketing teams.

MCP

For everyone who works with an assistant

You ask an assistant such as Claude. The answer comes with the numbers Kararis calculated and their evidence.

Who uses it: every team member with access. It only reads, sees only the brands they may see and logs every call.

Your client does not sign in to the panel. They read the report the specialist shares.

What happens every day

00Connect. Connect your ad accounts and your store with read-only access.Read-only access. You do this once.

  1. (Istanbul) default

    Sources are read

    Yesterday's data arrives from 9 sources.

  2. A verdict is formed

    Each channel is put next to your store orders and product margin.

  3. Recommendations are ranked

    They are ranked by importance, with their evidence.

  4. (Istanbul) default

    In the panel and your assistant

    When the report step ends, the list is ready in the panel and in your assistant through MCP.

If your store is connected, orders are read. Margin is read from your brand's COGS rate. The times are defaults. They can be changed for each organization.

Why the platforms' own tools are not enough

Why you can trust it